Wednesday, January 23, 2013

4seven (3)

leading shot 

the end style frame

Concept:

Ripple Effect
Abstract water forms and colors would drip into a blank space to create ripples. As music builds, the ripples expand and interact representing how channel 4seven’s programing is decided by what is making biggest impact on social media. A commotion of cuts, colors, and ripples build until its containment within the logo is revealed. 


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